Skills Highlighted:
Brand Development & Identity Design
Creative Direction for Videography & Photography
Print Material Design & Production
Print Advertising Design
Luxury Property Marketing
Website Design
Real Estate Marketing
Project Description:
For this luxury property located in the prestigious Hidden Hills community, I developed the property's brand identity and named it "Hidden Hillscape". My responsibilities spanned across various aspects of branding and marketing, demonstrating my comprehensive skill set and ability to handle complex creative projects.
Property Branding: I spearheaded the development of the property's brand, "Hidden Hillscape," reflecting its elegance, exclusivity, and resort-style amenities. I carefully crafted a visual identity that encapsulated the property's unique selling points and appeal to potential buyers.
Creative Direction: I directed the videography and photography for the property, using my creative vision to showcase the property's features and lifestyle. I ensured the visual content was aligned with the brand identity and effectively communicated the property's value.
Print Materials & Advertising: I designed and produced high-quality print materials and advertisements for the property. I used my expertise in graphic design and marketing to create engaging and effective promotional materials that aligned with the "Hidden Hillscape" brand.
Website Design: I also designed the property's website, creating a sleek and user-friendly online platform that mirrored the brand's identity and showcased the property in a compelling and accessible way. This element of the project demonstrates my proficiency in digital design and my ability to create cohesive branding across different mediums.
This project showcases my ability to develop compelling brands from scratch and execute comprehensive marketing strategies. It also highlights my skills in creative direction, print design, luxury property marketing, and website design. This project was a demonstration of my commitment to delivering strategic, thoughtful, and captivating solutions that drive brand growth.
